Innovating Successful Websites

Chicago Software Solutions redesigns website for top Chicago architectural firm Fitzgerald Earles Architects and Associates.

July 2010 / --
Chicago Software Solutions has redesigned and redeveloped the website for Fitzgerald Earles Architects and Associates (FEAA), a leading full-service Chicago-based architecture firm. FEAA hired CSS to lead its web redesign initiative, a critical component in FEAA's larger repositioning strategy. View the FEAA redesign.

"FEAA's initial web vision was clear but had familiar elements: the firm needed to communicate established qualities such as proven design and technical expertise; they also had very defined ideas about the site's look and feel," said Dillon Gilhooley, Director of Client Development. "Our job included not only translating that vision to concrete design but also developing a search engine-friendly site supportive of FEAA's business needs like ease of maintenance and scalability."

CSS's redevelopment process was focused on providing visitors with improved messaging and clear ways to learn about FEAA's services and capabilities. The site architecture brings the site's most useful content to the fore, communicates FEAA's uniqueness, and provides clear ways for discovering additional content of interest.

"...CSS provided solutions for every challenge we presented in site design and navigation. We are very pleased with the end product we received from CSS and I would recommend CSS to anyone looking to re-design or start a new website."

Bill Rossi
Director of Marketing and Operations

"We felt strongly that our website needed to move beyond the "brochure" stage and evolve into a resource for current and potential clients," said FEAA Managing Principal Daniela Fitzgerald. "Our goal is to continually provide up-to-date information and resources useful to our clients as well as to familiarize potential clients with our work and our staff."

The newly developed website features the new FEAA branding and distinct visual style. CSS developed a novel navigation system based on the FEAA tagline "Innovating Successful Environments", where each of the three words links to a section of relevant content. The new design also features improved showcasing of FEAA's innovative architecture design and provides FEAA's current and potential customers with better ways to explore FEAA's services and work.

Bill Rossi, Director of Marketing and Operations: "CSS combined their technical experience and web design expertise to help us create a new site full of useful content yet easily managed from our end. The transition from the old site to the new site was virtually seamless and CSS provided solutions for every challenge we presented in site design and navigation. We are very pleased with the end product we received from CSS and I would recommend CSS to anyone looking to re-design or start a new website."

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About Chicago Software Solutions
Chicago Software Solutions is an experienced custom software development and networking firm. For more information about Chicago Software, visit www.chicagoit.com or email info@chicagoIT.com.